If you want to have a really big reach of potential customers for your business while still keeping the cost-effective investment in mind, radio advertising is the choice you should definitely make. Nowadays, radio is a medium that sells with immediacy. Whether the customer is driving to work, a holiday, shopping or to the nearest grocery store, the radio advertisements sell with intimacy while unconsciously capturing the attention of the listener.

Simply, the emotion of the human’s voice gives the obvious answer about how effective radio advertising is nowadays in Canada and USA as well as other regions. While a newspaper ad can be skipped quickly and lost interest to it, radio gives the ideal proportion and answers the questions why every business should advertise on radio. Just when you think about it, one fifth of the time in an hour on radio is devoted to radio ads – which in the other words consume 12 minutes of your interest per hour.

While the reach of radio advertising is nice, the frequency is the one that sells the products and services. And when it comes to budget, radio advertising is a medium with one of the most affordable rates. The prices on radio advertisement are now the only thing to have in mind though, as the need for a perfect radio advertisement agency is the main priority for making an effective radio ad with a voice that sells.

The local aspect of radio is yet another part of how targeted radio advertising is nowadays. At Capptive Markets, we take pride in being your most reliable radio advertising agency serving the markets of Markham, Richmond Hill, Aurora, Newmarket and Barrie, as well as the US and Canada. The radio advertisements that we create make sure to give every business a new fresh start or redevelop its reach and capture the interest of the marketplace with valuable ideas spread on live air.